Our Saga

This is a land where the natural can feel a bit supernatural. It’s an otherworldly place of waterfalls, geysers, glaciers, mountains and black sand beaches. Here, beneath the undulating glow of the Northern Lights, heroic legends and tales of trolls and elves were born. 


Settlers who never settled

The first settlers who came to Iceland learned to respect nature’s sheer power and rely on its resources. They lived with the land, and even made their houses from it, literally. 

Today, we use clean power from the earth to produce electricity and heat our homes and production facilities. There is no baking, frying, air drying or freeze-drying so we use less energy than typical snack production processes. 


Our snacks are healthy, fun, convenient, delicious. Every raw material, every ingredient has been chosen with purpose to make snacks that are pure, simple, and sustainable—the Icelandic way.

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